CRM and Business Systems

Custom CRMs and business systems built around your company’s processes: client portals, e-document workflows, billing, booking, and routine automation

A CRM is not a contact list in a spreadsheet. It’s your business processes, translated into code

Why build your own CRM?

For over 18 years I have been building digital products — websites, eCommerce platforms, web apps, CRMs, bots, and AI agents. And for years I have seen the same pattern: a company buys a “universal” CRM, then breaks its own processes to squeeze them into someone else’s box. I do the opposite. First I dig into how your business actually works — who interacts with whom, where documents are born, how money moves. Only then do I design a system that mirrors those processes: client accounts, team roles, document workflows, billing, and routine automation. The foundation can be WordPress or a custom engine — I pick the platform for the task, not the other way around.

Not theory — systems already at work

My client portal Clients is a client dashboard plus an admin back office. Ninety-one modules. Invoices and acts are generated automatically, signed with a qualified electronic signature under the DSTU-4145 standard, and delivered to the counterparty via Vchasno.EDO. LiqPay and MonoPay payments arrive as webhooks with signature verification — no “send me a payment screenshot”. I use this system every day, so I know exactly where it hurts and what to automate first.

Depending on the task, a business system is assembled from different subsystems:

  • client accounts and team roles with granular permissions

  • document workflow: automatic invoices, acts, digital signing

  • billing: online payments, plans, wallets, PDF invoices

  • booking, calendars, and online scheduling

  • notifications and integrations: email, SMS, Telegram, payment APIs

All of this is not a pile of plugins — it is one system with one logic and one source of truth.

#1

Processes, not a box

An off-the-shelf CRM offers “best practices” — in reality, someone else’s processes. I build the system around yours:

  • fields, statuses, and pipelines that are yours, not “like everyone’s”

  • roles and permissions that match your real team structure

  • automation of exactly the routine that eats up hours

  • reports and dashboards with the numbers you actually track

When the system mirrors the process, the team does not “learn the CRM” — it just works.

#2

Documents and money

Most of the routine lives in documents and payments. In the Clients portal I automated it end to end:

  • invoices and acts are generated automatically as PDFs — including the amount in words

  • documents are signed with a DSTU-4145 qualified signature and sent via Vchasno.EDO

  • LiqPay and MonoPay payments are recorded via webhooks with signature verification

  • every email and payment leaves a trace in the logs

Accounting routine that used to take hours comes down to a few clicks.

#3

Booking, billing, and loyalty

A business system is not only about sales. A few examples from my projects:

  • Clients Express — a multi-tenant CRM with online booking: a drag-and-drop calendar, a wallet, automatic proration on plan changes, PDF invoices

  • Skyta — tour booking with online payments and a loyalty program

  • Mytar — a Telegram bot that controls access to a paid group with payment moderation

Different businesses — different systems. What they share: the routine is done by code, not by a person.

#4

Who it is suitable for

  • businesses that have outgrown spreadsheets and chats

  • companies whose processes do not fit into boxed CRMs

  • services that need online booking, billing, or a client portal

Examples of implemented solutions can be viewed in the portfolio section or learn more about other services.

So!

A custom CRM is not “yet another app” — it is an asset that grows with your business. You work with me directly: consulting, architecture, and development — no middlemen. If your processes no longer fit into spreadsheets and boxed solutions — drop me a line and we will map out your system together.

Let’s discuss your project?

Free consultation + cost calculation

My latest projects

Clients.Express clients.express Development of a B2B SaaS platform Clients.Express for automating appointment scheduling and billing in the service industry with built-in AI agents and Telegram integration, where I served as the architect and sole developer.
Clients.Express
Osadchy Dental osadchyclinic.com.ua Created a premium website, widget and AI chatbot with my team for the dental clinic of Igor Aleksandrovich Osadchiy.
Osadchy Dental
Melodiya Hir melodiyahir.com.ua “Melodiya Hir”: from spontaneous idea to reliable tool. We transformed complex operational booking tasks into an easy and understandable digital service.
Melodiya Hir
ELLE Uzbekistan elleuzbekistan.com Together with smplfy.eu and ELLE Uzbekistan, I created a large-scale project with unique functionality. In-depth business logic, custom solutions, and technical challenges made this project a real test that I was pleased to pass.
ELLE Uzbekistan
Engard engard.ua A complex challenge with a massive amount of unique business logic — a full-fledged e-commerce with a club membership system, discounts, promo codes, and individual conditions. I took on this challenge and brought the project to the finish line, despite all the difficulties.
Engard
Stolen Life stolenlife.org Stolen Life is a documentary-art photo project revealing ordinary Ukrainians whose lives were violently interrupted by Russia’s full-scale invasion. The protagonists stand naked beside the ruins of their homes—vulnerable, stripped of everything except their bodies and the uncertainty ahead.
Stolen Life
Monbar Cider monbar.com.ua Together with Nixwood, I created an online store for Monbar Cider. The team provided the design — I implemented the programming, adapted the logic of the catalog, cart, and orders to the brand’s specifics.
Monbar Cider
ARC BarberShop arcbarber.shop I created a vibrant youth landing page for my friends’ barbershop. Dynamic design, emphasis on atmosphere and booking convenience — everything to make the client immediately understand: they are expected here!
ARC BarberShop
DTF Streetwear donttakefake.com A special page for DTF Magazine — a series explainer about streetwear. Visually rich, structured for content, with an emphasis on readability and audience engagement.
DTF Streetwear
RISS riss.com.ua RISS is a conservative community fighting for a better future for Ukraine. I created a platform for uniting like-minded people, presenting ideas, and attracting new participants to the movement.
RISS
Clients Portal clients.kaplia.pro I developed a custom CRM system and client portal — convenient, functional, and an extremely necessary tool. Project history, documents, communication — all in one place.
Clients Portal
Bratstvo bratstvo.com.ua I created an online store for the Bratstvo brand on a custom e-commerce system, without WooCommerce. Personal account, order history, and flexible settings — everything aligns with the brand’s concept.
Bratstvo
AvtoEvakuator avtoevakuator.com.ua Official website for an auto evacuation company. Clear services, transparent tariffs, quick contact — everything to help the client reach out for assistance with one click.
AvtoEvakuator
Pawco www.mypawco.com PawCo is not just a website; it is the embodiment of my deep and genuine love for animals. Its development, maintenance, and constant improvement have taken over three years. This journey has left only warm memories and heartfelt gratitude to everyone I had the fortune to work with on this project.
Pawco
MediaOption mediaoption.agency I created a website for the Thai digital agency MediaOption in collaboration with the smplfy.eu team. I implemented technical solutions, adapted the design for WordPress, and ensured stable platform performance.
MediaOption
Safronovs’ Private Cheesery safronovfarm.com An online store for a private cheese dairy on a custom e-commerce system. Product catalog, cart, order system — everything is configured for the specifics of a local producer.
Safronovs’ Private Cheesery
10 Maple St, Port Washington, NY, 11050 10maplest.com I created in three days a concise and convenient landing page for office space rental in New York. Simplicity, speed, conversion — the main tasks of this project.
10 Maple St, Port Washington, NY, 11050
CRS Credit API crscreditapi.com The professional team at CRS Credit API developed a new version of their main website. They implemented original design ideas into a convenient Gutenberg editor, ensuring a fast, stable, and easy-to-manage platform.
CRS Credit API
Litslink Software Development soft-dev.litslink.com Created a full-fledged landing page builder for Litslink company based on WordPress Network with Cloudflare API integration. The ability to create an unlimited number of subdomains — perfect for scaling.
Litslink Software Development
Gallery KoloUa gallery.koloua.com BO “KOLO UKRAINE” is a mini site for the project, where for a donation you could receive a thank you in the form of a gift. I implemented the site in a semi-volunteer format, carefully transferring the design of the “Kolo” team into a stable, understandable, and adaptive system based on WordPress and WooCommerce.
Gallery KoloUa
RememberUs rememberus.org RememberUs is a website for a charitable initiative that supports the most vulnerable in Ukraine. It was created by a volunteer, with respect for the team’s mission: convenient, concise, without unnecessary details — all to help people quickly get involved in assistance.
RememberUs
Zhyvytsia zhyvytsia.com.ua Pine kvass is a unique drink that I enjoy drinking myself. For the brand Zhivitsa, I created a bright online store on WordPress with a custom e-commerce system, personal account, and order history. Easy to use, fast, and stable.
Zhyvytsia
SideUp sideup.com A corporate website for SideUp company. Clear structure, service presentation, and emphasis on professionalism — everything to build trust with B2B clients.
SideUp
Mriya mriya.kleynodwatches.com A landing page for a limited collection of watches in honor of the Mriya AN-225 aircraft. Part of the proceeds goes to the aviation reconstruction fund. An emotional project about a dream in the sky.
Mriya
Climate Home climate-home.com.ua Climate Home is a corporate website for an air conditioning selection and installation service. The goal is to convey expertise and simplicity: clear structure, warm visuals, and an emphasis on the first consultation. Each block works to build trust and prompt action.
Climate Home
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