Services I provide

Digital products are everything that works for your business online: from a simple business-card site to an eCommerce platform, from a client portal to an AI agent that answers your customers at 3 a.m. For over 18 years, I have been designing and building these products myself — no managers, no subcontractors, no broken telephone.

Not “making a website” — solving a problem

Honestly, clients rarely come just for “a website.” They come for results: bookings, purchases, payments, and fewer calls with the same old questions. So first I figure out how the client’s business works, and only then pick the tool — development starts with architecture, not with a mockup.

Sometimes the answer is a fast landing page on WordPress. Sometimes it is a web app with billing, a CRM, and a Telegram bot. And sometimes it is an honest “you don’t need this — there is a simpler way.” That happens too, and it is exactly why people work with me for years.

What I build most often

Each area below has its own service page. In practice, most projects combine several of them.

Websites, stores, and systems

• WordPress development — the core of my expertise: from fast landing pages to high-load portals with custom CRM logic.
• eCommerce — online stores with custom business logic: LiqPay or MonoPay payments, shipping, flexible discounts, and CRM integration.
• Web apps and portals — client portals and SaaS platforms for when off-the-shelf tools no longer cover the job. I built my own client portal, portal.kaplia.pro, exactly this way — my clients now download backups, pay invoices, and sign documents online on their own.
• CRM and business systems — client records, document workflows with e-signatures, billing, and booking. The system is built around your processes, not the other way around.

AI and automation

• AI agents and chatbots — assistants that take real action in Telegram, on your website, and in your CRM. They handle customer questions, book appointments, make sales, and hand leads off to a manager. One of them is working for you on this site right now — look for the button in the bottom-right corner.
• Integrations and automation — your website, CRM, payments, and messengers tied together into a single ecosystem: n8n automations, reliable API integrations with webhook verification, and AI built on OpenAI, Claude, or Gemini models.

Search, speed, and security

• SEO and localization — technical SEO built in from the start: structured data, AI search readiness, and multilingual sites with correct hreflang.
• Performance optimization — speed as a property of the architecture, not a “magic plugin”: Core Web Vitals audits, multi-level caching, plus database and front-end tuning.
• Security and stability — as few third-party plugins as possible, hardened logins and forms, Cloudflare, site isolation, and backups with tested recovery. Your site runs predictably, even under attack.

Servers, consulting, and support

• DevOps: servers and CI/CD — deployment as part of every product: a single push takes your code live, backups run automatically, and reports arrive in Telegram.
• Consulting and support — honest audits, paying down technical debt, architecture planning, and structured ongoing support. A good place to start if you’re not sure yet what you need.

The role of WordPress: a foundation, not a ceiling

WordPress powers over 40% of the web, and I know it down to the smallest detail — from core customization to plugins of my own. The WP-Loc multilingual plugin, an MCP server for managing content through AI, themes with dozens of custom Gutenberg blocks — all of it written by me and running in production.

But WordPress is a foundation, not a ceiling. When a task outgrows it, I keep building: custom engines, SaaS platforms, real-time services. It is never about the tool — it is about what you and your business actually need.

Why working directly is faster and cheaper

In a classic agency, there is a long bureaucratic chain between you and the developers: a manager, a designer, a team lead, and a queue of tasks. With me, there is not. You simply tell me about your problem, and I solve it with experience, expertise, and modern tools: consulting, architecture, and development — no middlemen.

This is not about being “the cheapest.” It is about every dollar going into the product instead of into relaying your words down a long chain.

The bottom line

Over 18 years. Projects ranging from landing pages to a corporate website that won W3 Awards gold — and my own SaaS. Solutions built to last for years, because they stand on solid architecture, not on “it somehow works, don’t touch it.”

If you have a task in mind — a website, an online store, a web app, a CRM, or an AI agent — fill out the brief or just drop me a line. We will break it down together and find the shortest path to a working product.